1. INITIAL MEETING
We will schedule a Google Meet video call during which we will discuss your wishes and needs, and the journey toward your dream website can begin!

2. BRANDING
With your chosen branding service, we will dive deeper into your company’s uniqueness and help your ideal customer choose your business.

3. CONTENT PRODUCTION
I will provide you with clear instructions on how to create texts that resonate with your target audience. If necessary, I’m happy to assist with content creation and will proofread and adjust the text as needed.

4. LOGO DESIGN
You will receive logo drafts, and I will finish the design according to your feedback. You will get all print-ready files of the finished logo, including horizontal and vertical versions, different color variations, and a profile picture for social media.

5. FIRST DRAFT
The first draft of the website will be delivered approximately 2-4 weeks after I’ve received the content. I will continue working on the website step by step according to your feedback.

6. WEBSITE LAUNCH
Depending on the scope of the site, the final design work will take about 2-3 months, after which the site will be ready for launch, and champagne or kombucha bottles will pop!

7. STOCK IMAGES & GRAPHIC GUIDELINES
You will receive the stock images and graphics used on the site, free for you to use in all marketing. You will also get a detailed graphic guide that includes the site’s fonts, colors, image style, and instructions for logo usage.

8. VIDEO TUTORIALS FOR EDITING THE SITE
If you wish, I will teach you how to edit the texts and photos on the site yourself, and you will receive clear video tutorials for making edits based on your preferences.

9. SUPPORT & CONSULTATION
Support and consultation throughout the project and beyond. I will find the best solutions for the implementations and am happy to offer advice for any future requests. You’ll get 2 hours of updates and consultation for free after the site is published, and after that, it’s 80 € per hour. Website maintenance is available upon agreement.

Each project is completely unique and tailored to your needs. However, I take care of the following tasks:

• Guidance for purchasing web hosting and domain, or I can handle it for you.
• 100% custom and unique design without using templates.
• User-friendly and accessible website.
• Contact form, blog, call-to-actions.
• NO LOREM IPSUM. I will tell you what kind of text fits each section.
• Clear instructions for every step throughout the project.
• Service development and personal coaching.
• Transfer of new pages to replace old ones.
• Creating an email account for your domain and forwarding it, e.g., to Gmail.
• Google Workspace if needed.
• Language options based on your needs, including translation services if necessary.
• Appointment booking integrations.
• Newsletter, newsletter templates, and design customization.
• Anti-spam, firewall, SSL certificate.
• GDPR and cookie compliance measures.
• Pre-made templates and guidance for privacy policy and e-commerce shipping and return terms.
• Video tutorials for editing the website independently.
• Personalized 404 page.
• I will create a social media profile picture and cover photos (e.g., for Facebook and LinkedIn) matching your brand identity.
• 2-3 video meetings.
• Graphic guidelines including exact information on fonts, colors, and logo usage.
• Full support throughout the project and afterward.

• Keyword Research: Selecting the right keywords and using them in the content.
• Competitor Analysis: I analyze your competitors' websites and SEO strategies so you can stand out and improve your search engine rankings.
• SEO-Optimized Content: High-quality and relevant content that answers users' search queries.
• Meta Data (Meta Title, Meta Description): Page titles and descriptions that attract clicks from search results.
• URL Structure: Clear, keyword-rich URLs.
• Internal and External Linking: Internal and external linking improve SEO results. Internal links facilitate user navigation and search engine indexing, while external links drive traffic to other websites.
• Image Optimization: Reducing image file sizes, naming, and alt texts that help search engines understand the content of the images.
• 301 Redirects: Ensures that the authority and link power of an old domain are transferred to a new address.
• Broken Link Fixing: Ensures that user experience and search engine visibility are not affected.
• Redirecting Old Links: Redirecting old links to new relevant pages to ensure that traffic and search engine visibility are not lost.
• Technical SEO: Website speed, image optimization, mobile-friendliness.
• Google Business Profile Optimization: Guidelines for creating or enhancing a Google Business profile.
• Google Search Console & Google Analytics: Submitting a sitemap to Google Search Console to ensure quick indexing of pages. Google Analytics setup if needed, to analyze and optimize search results development.
• SEO-Optimized Blog & Training: Writing SEO-optimized blog articles and training for SEO-friendly content creation.
• SEO Report: Free SEO report with development suggestions to improve search engine visibility.

I create professional and soulful brand identities that stand out from competitors and resonate with ideal customers. Branding includes a graphic guideline with information on colors, fonts, logos, and the visual style. Additionally, I will assist you in service development or creating the company's name.

PUSKA BRANDING
(Included in every project)

Puska branding is suitable when you want a professional appearance without delving deeply into brand strategy work.

I will provide a list of key branding questions that will help clarify your company’s core values and mission. We can also go through these points over the phone or in a video meeting.

PUSKA BRANDING WORKSHOP

Puska Branding Workshop gives us the tools to create content and a visual style that sounds, looks, and feels just right. This is the perfect package when you are ready to reach the top and build a strong, recognizable brand and want to understand the deeper meaning behind your brand's identity, values, and positioning.

You will receive a comprehensive and easy-to-understand questionnaire, which we will go through together during a 2-3 hour video meeting, diving deeper into the world of branding.

During the branding workshop, we will cover all essential parts of brand strategy, such as the brand's purpose, vision, slogan, mission, values, brand promise, story, differentiator, and positioning.

You will receive logo drafts, from which the final version will be created. The finalized logo will include all print-ready files, both horizontal and vertical versions, different color variations, as well as a finished profile picture for use on social media, for example.

TEXT LOGO
A text-based logo includes your company name with fonts and colors that suit your brand, and possibly graphics from a stock image bank.

ILLUSTRATOR LOGO
A unique logo designed by a graphic designer, supporting your brand. This includes the creation of unique graphics and typography selection.

If you already have a logo, we may be able to use it as is, or I can modify the existing logo to match the new look.

Of course! I won't write all the texts for you, but I will help you figure out what kind of content resonates best with your target audience. I will provide clear instructions and recommendations on how to write texts that engage your ideal customers and support your goals.

I will build the website based on the texts you provide, but I will continuously make improvements to the content and suggest changes as needed. I will structure the text and create things like headline hierarchies. The content will always be carefully polished and refined to ensure it effectively reaches your target audience and conveys the right message and tone.

As an additional service in my SEO offering, I also provide writing SEO-optimized blog articles and training on how to produce SEO-optimized blog content.

Of course, customer satisfaction is my top priority. The website will not be published until its appearance is finely tuned together.

I am always happy to go through my design solutions so you understand the reasoning and significance behind them.

Read client experiences →

No, I don’t just create websites. My services go far beyond simply building websites. I create a comprehensive brand that stands out from competitors and speaks to your ideal customers.

Website creation is just one part of this process, and I offer guidance on many other elements of your brand, such as graphic design, content, photography, marketing, and technical actions. I want to ensure that your brand is cohesive and strong in every way.

I don't offer website modifications to websites designed by someone else, because it's important to me to provide only the highest quality. Modifying existing websites is usually not very cost-effective, as many functionalities are not even possible due to the limitations of different platforms.

I'd be happy to discuss my services further if you're interested, or check out this blog where you can try making improvements to your site yourself: Top 10 Design Mistakes That Make Users Leave Your Website →

Yes! With my Social Boost service (from 400 €), I help you create social media accounts or enhance your existing ones. Depending on your needs, it includes things like:

• Instagram profile SEO optimization and bio text
• Editable Canva templates for IG and FB posts
• Instagram Highlights cover graphics
• Facebook and/or LinkedIn cover photo
• Content calendar (includes post topics for a specified period, e.g., in Google Calendar)