Travel company website redesign and SEO brought top rankings on Google
Wild Out offers responsible nature adventures and wilderness dining experiences for small groups in Ruka-Kuusamo and Lapland. Their old website didn't effectively showcase the company’s uniqueness and wasn't found in search engines.
Wild Out gained a user-friendly website that tell a compelling story and rank at the top of Google search results.
CUSTOM WORDPRESS WEBSITE + BOKUN
The company’s unique tours and values were brought to life
The company’s old website didn't effectively showcase its services or values. In addition, it couldn't be found on Google, and the customer journey was unclear. For example, there was no dedicated “Booking” page where all tours could be easily found and reserved.
The client had also previously requested an MP3 player for the old website, but it was never implemented. Now, the MP3 player has been designed in a user-friendly way, allowing visitors to easily turn the music on and off, ensuring a smooth and enjoyable user experience.
SOCIAL MEDIA GRAPHICS
Social media visual design and templates
I created on-brand social media post templates and highlight cover images in Canva that the client can easily edit themselves. A consistent visual identity across different platforms builds both trust and brand recognition.
The result
I created a user-friendly website that reflect the company’s values, along with customized booking pages for Bokun products - bringing the tours to life already when visiting the site, inviting visitors to join unforgettable adventures. Through SEO, the pages rank in the top results on Google in both Finnish and English, and I provided training on creating SEO-optimized blog posts to drive ongoing organic traffic to the website.
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LANDING PAGE BEFORE
LANDING PAGE AFTER
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